Jon Sneden and Carson Monahan set out on a trip to find FORTUNE on a blistering hot day in Austin, Texas. After a few cold drinks and some weird snacks, a brand started brewing. By working hands-on to create and manufacture, they seek to share FORTUNE with all involved. With passion for both design and story, they combined their experience, creative backgrounds, and appreciation of vintage objects to create things with a purpose. From garment to accessory and old to new, they share the things they love that are tried, true, soulful, and built to last. They go the extra mile to design, create, and test their products to be on par with the vintage objects that they prize and respect. Their product not only affects the lives of the people they collaborate with, but hopefully forges a meaningful connection with you as well.


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